Best Platforms to Sell Digital Products in 2027

The best platform to sell digital products in 2027 depends on three things: how your buyers want to pay, whether you need your own domain, and whether you want a merchant of record to handle sales tax for you. For license keys, files and Discord roles sold through your own Stripe, PayPal or crypto, a hosted storefront like OpenStock, Komerza, SellAuth, Shoppex or Sell.app fits. For creators who want tax handled for them, Lemon Squeezy or Gumroad fit better.

We build OpenStock, so read this with that in mind. Every competitor price below comes from that vendor's public pricing page, checked on October 30, 2026, and each section says where the other platform is the better pick. Prices change, so confirm on the vendor's page before you decide.

Key takeaways

• Your own domain with no per-sale fee: SellAuth Business at $9.99/month (up to 100 products), OpenStock Premium at $15/month (no product cap) and Komerza Premium at €19.99/month.
• Free plan with a custom domain: Shoppex (2% per sale) and Sell.app (3% per sale).
• Sales tax and VAT handled for you: Lemon Squeezy (5% + 50¢) and Gumroad (10% + 50¢), both merchants of record.
• Marketplace traffic: Gumroad Discover, at 30% of sales made through it.

How we compared

We looked at what a seller of digital goods actually pays and gets:

1. Fees: monthly price plus any percentage taken per sale. Payment processor fees (for example Stripe's own card fee) come on top on every platform that uses your own gateway, so we leave them out.
2. Custom domain: which plan you need to run the store on your own domain.
3. Payments: whether money goes to your own Stripe, PayPal or crypto wallet, or through the platform as merchant of record.
4. Delivery: whether keys, files and Discord roles are delivered automatically after payment.

At a glance

To see what each one costs at your revenue and order count, use the cost calculator.

OpenStock

OpenStock is a hosted storefront for license keys, files, accounts, KeyAuth licenses and Discord roles, delivered automatically when payment clears. Buyers pay through your own Stripe account (cards, Apple Pay, Google Pay), PayPal, Venmo, Cash App, or crypto (Bitcoin, Litecoin, Ethereum) into store wallets you withdraw from. Card-to-crypto checkout is available on every plan.

The Free plan has no product or order caps and takes 0% on card and PayPal sales; crypto withdrawals carry a 5% fee. Premium is $15/month or $150/year and adds a custom domain, Fraud Shield rules, the withdrawal and customer-balance APIs, unlimited team members and Discord bots, and removes the crypto fee.

Good fit: Discord communities, software and license-key sellers, and stores that take crypto alongside cards.

Not the best fit: if you want a merchant of record to collect and file sales tax and VAT, OpenStock is not one. You are the seller, and your own Stripe or PayPal account processes the payment.

Komerza

Komerza offers a free plan with 0% fees, but without a custom domain. Premium at €19.99/month adds your own domain, and Business at €99.99/month adds email marketing.

Better pick when: you sell mostly in crypto and do not need your own domain, or you want built-in email marketing.

SellAuth

SellAuth charges 0% per sale on every plan and limits products by tier. The free Base plan allows up to 20 products without a custom domain. Business at $9.99/month allows 100 products on your own domain.

Better pick when: you have a small catalogue and want your own domain for the lowest monthly price.

Shoppex

Shoppex includes a custom domain on its free plan and takes 2% of each sale. Pro at €39/month is 0% on the first $5,000 of monthly sales; Business at €99/month is 0%.

Better pick when: you want your own domain on a free plan and sell under a few hundred a month, where 2% costs less than a subscription.

Sell.app

Sell.app's Standard plan includes a custom domain and takes 3% per sale. Advanced at $199.99/month removes the per-sale fee.

Better pick when: revenue is very low and you want your own domain from day one with nothing to pay up front.

Lemon Squeezy

Lemon Squeezy is a merchant of record. It charges 5% + 50¢ per sale, which includes card processing, and it collects and remits sales tax and VAT on your behalf.

Better pick when: you sell software internationally and do not want to handle sales tax registration and filing yourself.

Gumroad

Gumroad is a creator storefront and marketplace and also acts as merchant of record. Direct sales cost 10% + 50¢, including processing and tax; sales that come through Gumroad's Discover marketplace cost 30%.

Better pick when: you are a creator who wants marketplace discovery and the simplest possible setup, and margin matters less than reach.

How to choose

1. Decide on tax first. If you want someone else to be the merchant of record, choose Lemon Squeezy or Gumroad. If you are happy to use your own Stripe or PayPal account, every other platform here is an option.
2. List the payment methods your buyers use. If they pay in crypto, Cash App or Venmo, check each platform's payment page for those methods.
3. Check delivery for what you sell. Keys from a stock list, file downloads, KeyAuth licenses and Discord roles all need different integrations.
4. Run your own numbers. A percentage fee is cheaper at low revenue; a flat subscription is cheaper once sales grow. The cost calculator shows where the line falls for you.
5. Test before you move. Run a test order end to end, including delivery and a refund, before pointing your domain at a new store. Our comparison checklist covers what to check.

Frequently asked questions

What is the cheapest platform to sell digital products with a custom domain?

At the prices checked on October 30, 2026, SellAuth Business is the lowest flat price at $9.99/month for up to 100 products. OpenStock Premium is $15/month with no product cap. Shoppex and Sell.app include a domain on their free plans but take 2% and 3% of each sale.

Which platforms handle sales tax and VAT for me?

Lemon Squeezy and Gumroad act as merchant of record and handle sales tax and VAT. OpenStock, Komerza, SellAuth, Shoppex and Sell.app process payments through your own accounts, so tax is your responsibility.

Can I accept crypto when selling digital products?

Yes. OpenStock supports Bitcoin, Litecoin and Ethereum into store wallets, plus card-to-crypto checkout. Several other storefronts support crypto as well; check each vendor's payment page for the coins and wallets it supports.

Can I move my existing store to OpenStock?

OpenStock's import tool brings over stores from Shoppex, SellHub, SellAuth, Sell.app and Komerza. Moving from other platforms is a manual process.